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THE CROWN PENTHOUSE: 212 FIFTH AVENUE
ART x LUXURY REAL ESTATE

FLATIRON DISTRICT, NEW YORK CITY
2018

WESTWOOD GALLERY NYC was pleased to collaborate with Robert Gladstone, CEO of Madison Equities, to present a premiere art collection curated by James Cavello for 212 Fifth Avenue’s jewel: The Crown Penthouse, a triplex featuring 10,000 square-feet of indoor space and 5,700 square-feet of outdoor space. The collection was uniquely selected to create a dialogue within the extraordinary triplex, and to enhance the architectural details with historic and groundbreaking New York visual artists and photographers. This included: Cy Twombly, Andy Warhol, Robert Rauschenberg, Robert Indiana, Robert Ryman, Sam Francis, Will Insley, Charles Hinman, Douglas Kirkland, Roy Schatt, Peter Shaindlin, Gerald Laing, Alberto Biasi, Drew Tal, Franco Costalonga, and many others. 


“Each and every work of art was carefully chosen to reflect the same complexity and elegance that you can find within the property’s interior design and features, as well as to guide you from room to room,” said James Cavello, co-founder of Westwood Gallery NYC.


“Great art needs to be displayed in the right place and The Crown is one of those one-of-a-kind places,” said Robert Gladstone, the property developer. “Anyone who would consider living there would also have a spectacular collection, and an irreplaceable art collection is always linked to an extraordinary home.”


This project is part of Westwood Gallery’s creative collaborations with the luxury real-estate industry.

An interior room painted in light beige with dark wood herringbone flooring. Artwork hangs on the walls.

Artworks by Charles Hinman, Cy Twombly, Alberto Biasi, and Andy Warhol at 212 Fifth Avenue.
Courtesy Westwood Gallery NYC.

An interior room painted in light beige with dark wood herringbone flooring. Artwork hangs on the walls.

1980s abstract expressionist painting by James Juthstrom at 212 Fifth Avenue.
Courtesy Westwood Gallery NYC.

An interior kitchen with marble countertops and high-end wooden cabinets. Artwork hangs on the wall.

Photograph on aluminum by Peter Shaindlin at 212 Fifth Avenue.
Courtesy Westwood Gallery NYC.

An interior room painted in light beige with dark wood herringbone flooring. Artwork hangs on the walls.

Artwork by Robert Rauschenberg at 212 Fifth Avenue.
Courtesy Westwood Gallery NYC.

An interior room painted in light beige with dark wood herringbone flooring. Photography of Coco Chanel hangs on the walls.

1960s photography by Douglas Kirkland at 212 Fifth Avenue.
Courtesy Westwood Gallery NYC.

NEWS


January 17, 2018 – New York Post | Sellers Add Art to Sweeten $74M Penthouse Deal – Read Article
January 30, 2018 – OBSERVER | Can a Few Stunning Pieces of Art Sell a Pricey Apartment? by Christopher Cameron – Read Article 
February 1, 2018 – Aspire Design and Home | 212 Fifth Avenue Unveils Custom Westwood Gallery NYC Art Collection – Read Article
March 7, 2018 – 6SQFT | Art and real estate, the new relationship that's selling big by Michelle Colman – Read Article

Exterior photograph of a Beux-Arts building on the right with the skyline of New York City on the left at sunset.

212 Fifth Avenue, View of the Building facing South.

ABOUT 212 FIFTH AVENUE

Located on the corner of Fifth Avenue and 26th Street and overlooking Madison Square Park, the newly restored historic beaux arts 1912 building, originally designed by architects Schwartz & Gross, has been redesigned by Helpern Architects and developed by Madison Equities. The triplex penthouse is designed by Pembrooke & Ives.

Outdoor view from a stone terrace facing north to the Empire State Building in New York City.
Outdoor view of a staged outdoor terrace with recessed lighting and luxury furniture, under the backdrop of the New York City skyline at sunset.
Interior photograph of a luxury penthouse living room with luxury furniture.

212 Fifth Avenue, View of the staged outdoor terraces facing South.

Image Courtesy VISUALHOUSE.

212 Fifth Avenue, View of the outdoor terraces facing North.

Image Courtesy VISUALHOUSE.

212 Fifth Avenue, Views of the staged interior.

Interior view of a luxury kitchen with marble and light wood.
Interior view of a luxury penthouse foyer with marble flooring, dark wood doors, and metal tables.
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